Sford150,
When I went shopping in Dec 2012, I went to my local dealer first and told them of my plans to order a 2013. I told them they did not need to be the cheapest; indeed they could be $500 over my best price I found and I would still buy from them.
I then spent the next 2 1/2 weeks shopping at all of the Ford dealers within 3 hours, and compiled a list of prices from $5,000 over MSRP to $1,000 below MSRP.
What a waste of time.
I went back to my local dealer with the list in my pocket...and they came in better than $500 less than my best price. Needless to say I never pulled the list out. I ordered the truck and 3 months later I was an owner. (Two weeks after I ordered my truck Ford came out with the SE package...with the beadlock capable wheels and the Ruby Red color....).
Two things to remember:
1) The Raptor is no longer SVT; There are no "allocations", every one that wants a Raptor should be able to order one just like a Lariat or King Ranch or Platinum.
2)Dealers want to make money. When you walk out the door they fail to do so. It's your $....you can spend it wherever you want. Make sure that they understand that you are in control of where you spend YOUR money. If they want to do business they will have to accept a reasonable profit rather than tagging on a $5,000 extortion.
Eddie
ps remember that every MSRP sale is $1,500 plus profit.
