I put in a Lightning reservation sometime last year, and Ford just sent me the "congrats, it's time to order your Lightning" email. I went ahead and ordered a Lariat with the lux package, a spray in bed liner, and a few other options which quickly made the price balloon to 88k. At this point, I'm not sure if I'll complete the sale or not. My dealer, who is also a client at my firm, will refund my $500.00 deposit and sell the truck on his lot if I decide to kill the deal. I will admit, I'm intrigued by a few things: Acceleration, blue cruise, and of course, no gas. I do NOT like the Mach E touch screen largely because I'm over 50 and I like buttons. The part about no gas sounds nice, but it's also somewhat of a conundrum. Energy prices have doubled in my part of the country (thanks ERCOT!), so charging at home will be 2x what it would've been last year, but still less than commercial superchargers. I'm only considering this truck because it's not weird or quirky, Ford's dealership network is vast (for now), and the truck accelerates faster than a TRX from zero to 60. My final thought (as an older guy): I have zero desire to engage in conversations with environmentalists, hyper milers, Tesla fanatics, or people who fail to recognize most of our electricity comes from oil, natural gas, and coal. This may be a challenge!
See image below (from EIA.gov, 2021).