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GEN 2 (2017-2020) Ford F-150 Raptor Forums
Ford F-150 Raptor General Discussions [GEN 2]
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<blockquote data-quote="RaptorRnr" data-source="post: 1538538" data-attributes="member: 41633"><p>I learned a good marketing lesson years ago. If the competition compares themselves to you, then they're suggesting you're the best and the one to beat. If you compare yourself, you're not confident enough in your product standing on its own. If you're the best, you don't need to compare yourself to others. Simply continue delivering what the customer wants and tout your features, without comparing your product to others. People will get it. If the TRX is truly competition to the Raptor, then why didn't they set up mules to run the Baja 1000 and prove that a "production" truck can run and finish the race. Hmm. Maybe they're not confident enough. It's great to have competition. It brought us the Mustang 500. How's that working out FCA?</p></blockquote><p></p>
[QUOTE="RaptorRnr, post: 1538538, member: 41633"] I learned a good marketing lesson years ago. If the competition compares themselves to you, then they're suggesting you're the best and the one to beat. If you compare yourself, you're not confident enough in your product standing on its own. If you're the best, you don't need to compare yourself to others. Simply continue delivering what the customer wants and tout your features, without comparing your product to others. People will get it. If the TRX is truly competition to the Raptor, then why didn't they set up mules to run the Baja 1000 and prove that a "production" truck can run and finish the race. Hmm. Maybe they're not confident enough. It's great to have competition. It brought us the Mustang 500. How's that working out FCA? [/QUOTE]
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