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<blockquote data-quote="GordoJay" data-source="post: 1735778" data-attributes="member: 39584"><p>Me too. It was awesome. The imagery it brought. And the actual warthog isn't a commonly known critter, so it's perfect. Everyone can project whatever they imagine onto it. This way, the (F150)Raptor is always going to be the unconscious comparison. And the Bronco is little. And size matters. At least to Americans. That's not the comparison you want customers to make. I'm sticking to my guns that this was a major blunder by Ford marketing.</p></blockquote><p></p>
[QUOTE="GordoJay, post: 1735778, member: 39584"] Me too. It was awesome. The imagery it brought. And the actual warthog isn't a commonly known critter, so it's perfect. Everyone can project whatever they imagine onto it. This way, the (F150)Raptor is always going to be the unconscious comparison. And the Bronco is little. And size matters. At least to Americans. That's not the comparison you want customers to make. I'm sticking to my guns that this was a major blunder by Ford marketing. [/QUOTE]
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