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2022 Ford Raptor R Forum
Ford Raptor R Forum General Discussions
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<blockquote data-quote="raptor556" data-source="post: 1762267" data-attributes="member: 59584"><p>nah don't agree at all. </p><p></p><p>This market is being cause by a chip shortage. When chip production gets back to meeting demand all the ADM's and availability issues will go away. Everyone can take a guess when that will be.</p><p></p><p>During this time ford and the other manufacturers have purposely focused on high margin vehicles, namely loaded out F150's and such to maximize profit per vehicle. The raptor is a very high margin vehicle for ford.</p><p></p><p>The reality is that with the shortage of vehicles the manufacturers have pushed prices per vehicle up on purpose, not down. As you'll notice many options are now standard.</p></blockquote><p></p>
[QUOTE="raptor556, post: 1762267, member: 59584"] nah don't agree at all. This market is being cause by a chip shortage. When chip production gets back to meeting demand all the ADM's and availability issues will go away. Everyone can take a guess when that will be. During this time ford and the other manufacturers have purposely focused on high margin vehicles, namely loaded out F150's and such to maximize profit per vehicle. The raptor is a very high margin vehicle for ford. The reality is that with the shortage of vehicles the manufacturers have pushed prices per vehicle up on purpose, not down. As you'll notice many options are now standard. [/QUOTE]
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