It’s heading that way. Farley was embarrassed AF when an analyst asked him why his dealers were making 3x the margin on new cars than Ford was. Let that soak in for a second……I wish we could do away with private ownership of dealers. Let Ford own the dealer and service department with MSRP pricing across the board. Not perfect by any means, but removes a lot of the current distribution problems.
Very similar experience here emailing the CEO of Costco. He didn't email me back. But 3 days later I got an email from Costco's concierge service, and boy had they changed their tune!The GM dealer tried the same thing with me for the Hummer EV. I didn't have anything signed, just a verbal agreement to sell it to me at MSRP. When the truck arrived at the dealer, they called and tried to add 50k ADM. I emailed the CEO of GM. She didn't answer my email, but the dealer changed their mind and sold me the truck at our originally agreed upon price. At the time, Hummer EVs were going for 100k over sticker.
I would email every executive at ford and see what happens.