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2019 SCrew MSRP vs Invoice

Discussion in 'Ford F-150 Raptor General Discussions [GEN 2]' started by WillieFlo, Nov 28, 2018.

  1. WillieFlo

    WillieFlo Full Access Member

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    Not sure if anyone has posted this info, but thought I would share. Here's some a pricing sheet from the 2019 Agate Black I had on order, until I cancelled this week. Going to pick up my 2018 Shadow SCrew on Saturday.

    MSRP vs Invoice.jpg
     
  2. jaz13

    jaz13 FRF Addict

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    In the past Ford marked up the Raptor and all options by a flat 7% and that still seems to be the case. Easiest way to figure out invoice is to multiply any list price by 0.93
     
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  3. JohnnyBGood

    JohnnyBGood Member

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    And there is also a $2000 holdback to the dealer and end-of-year money on the table.
     
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  4. Raptor911

    Raptor911 FRF Addict

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    if you do the math .. the diff between MSRP and invoice is 9.2ish%
     
  5. Raptor911

    Raptor911 FRF Addict

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    hold-back is 3% of the sales price.

     
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  6. jaz13

    jaz13 FRF Addict

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    ???????

    1-66,450/71,385=6.91%

    To back check it

    71,385*93.09%=66,452

    Invoice is ~7% under list.
     
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  7. Raptor911

    Raptor911 FRF Addict

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    you should not include D&D and fuel charge. And I don't see ADV in the above dora.

     
  8. jaz13

    jaz13 FRF Addict

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    Yes, you are right, for expediency I used the bottom line and is why it was 6.91% instead of 7%.

    Looking at the base truck

    1-51,931/55,840=7.00%

    Looking at the 802a package

    1-8,616/9,365=8.00%

    Tailgate step

    1-345/375=8.00%

    When I looked in 2017, Ford was giving dealers a 7% across the board margin between invoice and MSRP. It seems since then they bumped the options up to 8%.

    But the difference is small enough the price difference is only $200 if using 7% across the board, versus breaking it up between base truck and options.
     
  9. mamula

    mamula FRF Supporting Member Supporting Member

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    Invoice is used to fool buyers into buying the car at a particular price. This is why dealers are willing to sell 2018 raptors at like $500 below invoice. Think about it first! the real invoice for any car is probably close to 20-25% of the MSRP.
     
  10. Raptor911

    Raptor911 FRF Addict

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    are you in car industry? if not, then you just making this stuff up. And I don' t know of any dealers selling 2018 under $500 when they came out new.

    Also, there are many other factors at play to force a dealership to discount cars. FOR example, when a dealer accepts a car from the manufacturer they actually take a loan out for that car (bank owns the inventory). So every day a car sits on the lot they have to pay interest on that loan. And they also take out insurance on their inventory.

    So if old inventory sits over time, then profit margin will fall so this is why some dealers now are trying to move the 2018 Raptors. Ford does not like their top truck sitting around and will penalize dealerships via reducing their allocation. Sell more Raptors and get more Raptors.

     
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