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It's a German "tuner" company. Those companies are well known for charging crazy prices.
Anyone wanting those mods could come to the US, take a great vacation while having their US-purchased Raptor modified at one or more specialty aftermarket companies and save a ton of Euros or dollars.
Hey, that's a new business we can start. American delivery of modified Raptors for foreigners. Let's call it "Go FRF Yourself."
That would not work. Import duties, vat, bpm taxes, sales tax etc. would make the car/truck as expensive if not more expensive compared to a European bought vehicle.
It would work if it's, as you say, as expensive or more expensive because they'd get (1) a vacation in the USA, (2) a Raptor built the way they want it by the best, most knowledgeable companies, and (3) they'd be able to drive it here in the SoCal deserts where the Raptor was born.
It's like why Americans go to Europe to buy their German cars and drive them on the autobahn.