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Ford Sync Said to Drop Microsoft in Switch to BlackBerry
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<blockquote data-quote="Vash" data-source="post: 633289" data-attributes="member: 1159"><p>Maybe Ford should look at the prevelent trends and dominant companies in the smartphone market since the in-car systems are going to be interfacing with the popular smartphones. We all know how well Blackberry ended up doing in the mobile sector. Ford moves away from Microsoft who's at least been trying to improve their UI for various systems and might hitch their wagon to a company who shot itself in the foot by resting on its laurels because it thought it would automatically stay king of the hill?</p><p></p><p>I think whoever will quit trying to reinvent the UI and just act as blank a conduit for the consumer's smartphones of choice will be ahead of the game. Honestly, just support Airplay and Chromecast-like functionality and leave it at that. Maybe the automaker can then focus on actually displaying relevant vehicle telemetry instead of the best way to display album art. Plus, if you rely more on the phone to do the heavy lifting like iOS in the car then you don't have to worry as much about obsolescence. The phone interfacing with the vehicle will have much better ongoing firmware/software support and periodically refreshed hardware vs. Sync which Ford/Microsoft basically drops support for once they move onto a newer version of the system. Also, better support for aftermarket systems would be nice so you don't have to potentially lose functionality once you decide your built-in infotainment system doesn't cut it anymore.</p></blockquote><p></p>
[QUOTE="Vash, post: 633289, member: 1159"] Maybe Ford should look at the prevelent trends and dominant companies in the smartphone market since the in-car systems are going to be interfacing with the popular smartphones. We all know how well Blackberry ended up doing in the mobile sector. Ford moves away from Microsoft who's at least been trying to improve their UI for various systems and might hitch their wagon to a company who shot itself in the foot by resting on its laurels because it thought it would automatically stay king of the hill? I think whoever will quit trying to reinvent the UI and just act as blank a conduit for the consumer's smartphones of choice will be ahead of the game. Honestly, just support Airplay and Chromecast-like functionality and leave it at that. Maybe the automaker can then focus on actually displaying relevant vehicle telemetry instead of the best way to display album art. Plus, if you rely more on the phone to do the heavy lifting like iOS in the car then you don't have to worry as much about obsolescence. The phone interfacing with the vehicle will have much better ongoing firmware/software support and periodically refreshed hardware vs. Sync which Ford/Microsoft basically drops support for once they move onto a newer version of the system. Also, better support for aftermarket systems would be nice so you don't have to potentially lose functionality once you decide your built-in infotainment system doesn't cut it anymore. [/QUOTE]
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