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GEN 2 (2017-2020) Ford F-150 Raptor Forums
Ford F-150 Raptor General Discussions [GEN 2]
2020: Two Warranty Case Studies & Good Video
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<blockquote data-quote="KAH 24" data-source="post: 1589933" data-attributes="member: 43659"><p>[USER=39584]@GordoJay[/USER] Good morning and yes, dealer fraud is dealt with through an escalation process with significant potential consequences for negatives/rewards for positives. Analysis of trends/data occur down to a granular level—to look for variances that fall outside of defined ranges. In humor, that is what our interns are sometimes tasked with. </p><p></p><p>General example: why does dealer X have significantly more claims (approved/rejected) for Y condition vs. 10 dealers within a defined radius? Lots of factors are assessed—which in a competitive industry is critical (revenue and brand reputation). </p><p></p><p>My peers at competing OEMs do the same things, but the “secret sauce” of how I weight things vary from how they may weight things. That’s why I am very passionate and black/white. Call it corporate chess. </p><p></p><p>Rather than call out OEMs by name, I will say that in my career experiences—consumer perceptions of the OEM are generally most influenced by their dealership experiences (see above). The defense industry is where it is strictly OEM—for clear reasons. </p><p></p><p>What I will say with pride is that my OEM (thanks to my immediate predecessor, predecessors in leadership hierarchy, and brand philosophy) has a track record and clear reputation for having very little tolerance for poor dealerships.</p></blockquote><p></p>
[QUOTE="KAH 24, post: 1589933, member: 43659"] [USER=39584]@GordoJay[/USER] Good morning and yes, dealer fraud is dealt with through an escalation process with significant potential consequences for negatives/rewards for positives. Analysis of trends/data occur down to a granular level—to look for variances that fall outside of defined ranges. In humor, that is what our interns are sometimes tasked with. General example: why does dealer X have significantly more claims (approved/rejected) for Y condition vs. 10 dealers within a defined radius? Lots of factors are assessed—which in a competitive industry is critical (revenue and brand reputation). My peers at competing OEMs do the same things, but the “secret sauce” of how I weight things vary from how they may weight things. That’s why I am very passionate and black/white. Call it corporate chess. Rather than call out OEMs by name, I will say that in my career experiences—consumer perceptions of the OEM are generally most influenced by their dealership experiences (see above). The defense industry is where it is strictly OEM—for clear reasons. What I will say with pride is that my OEM (thanks to my immediate predecessor, predecessors in leadership hierarchy, and brand philosophy) has a track record and clear reputation for having very little tolerance for poor dealerships. [/QUOTE]
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GEN 2 (2017-2020) Ford F-150 Raptor Forums
Ford F-150 Raptor General Discussions [GEN 2]
2020: Two Warranty Case Studies & Good Video
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